MARKETING

The Key to Managing Client Expectations: Communicate KPIs

The Key to Managing Client Expectations: Communicate KPIs

| May 8, 2019

Bad customer experiences – we’ve all had them. But how often do they happen, and how aware are businesses? According to statistics, the numbers don’t look so good: in 2005, a study by Bain & Company concluded that 80% of business owners believe they deliver a “superior” customer experience (CX). Only 8% of customers agreed. […]

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Non-Profits

The Care and Feeding of Volunteers

The Care and Feeding of Volunteers

| May 13, 2019

The church is the largest “volunteer” organization in the world. How are we treating our volunteers? How can you get more people to share the load? A volunteer is a person who willingly serves. Their livelihood does not depend on their serving. Sometimes leaders in the local church (most of whom are also unpaid volunteers) […]

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LIFESTYLES

Going Cashless? Exploring the Cashless Movement in Retail

Going Cashless? Exploring the Cashless Movement in Retail

| May 13, 2019

Cash as a form of legal tender isn’t yet as obsolete as 8-track tapes and VCRs. But it’s definitely less popular with certain demographic groups than others. Only 30% of all retail transactions were completed using cash in 2018. This is down from 40% in 2012, according to the Federal Reserve. And that trend is expected […]

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